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Simple by Design

How Self-Service Wine Tasting Works

You don't need a wine degree. You just need curiosity — and a tasting card.

Wine Therapy is built around one idea: you should be able to taste wine on your own terms. No one hovering. No pressure to order the "right" bottle. No judgment if you can't tell your Bordeaux from your Burgundy. Our WineEmotion self-serve dispensing wall lets you pour any wine, in any size, whenever you're ready.

Getting your tasting card at Wine Therapy

01Check In & Get Your Tasting Card

When you arrive, our team greets you and sets you up with a rechargeable tasting card. Load it with however much you'd like to start — think of it like a pre-paid wine adventure — and add more anytime. We have an open tab option also where you settle up at the end. We'll walk you through the floor, point out featured wines, and answer any questions before you head off to explore.

  • No reservation needed — walk right in
  • Load any amount on your card (receive a bonus for certain dollar amounts) — use anytime
  • Or use an open tab and pay at the end of your visit

02Browse Our Rotating Wine Selection

Our wine wall holds 32 carefully curated bottles from around the world — reds, whites and rosés that change with the seasons and as we find new gems. Each is displayed with tasting notes, region, grape variety, and price per pour. Browse at your own pace and let your curiosity lead.

  • 32 wines on the self-pour wall, rotating regularly
  • Full tasting notes and regional info displayed
  • Selection rotates regularly — always something new
Browsing the rotating wine selection at Wine Therapy
Choosing your pour size at the self-serve wine dispenser

03Choose Your Pour Size

Insert your card into the dispenser and pick from three pours. A taste (1.5 oz.) is just enough to satisfy your curiosity. A half pour (3 oz.) is perfect when a wine catches your interest and you want more. A full pour (5 oz.) is your classic glass once you've found a favorite. The machine portions it precisely every time.

Taste 1.5 oz. Just curious
Half Pour 3 oz. Worth exploring

04Taste, Relax & Discover Your Favorites

Settle into your seat, pull up a spot at the wine bar, or find an outdoor seat. Taste through as many wines as you like, in whatever order moves you. Find something you love? Add it to your favorites and take a bottle home from our retail floor. Our staff is always nearby to help — or to simply let you enjoy the quiet at your own pace.

  • Table seating throughout — relax as long as you like
  • Buy any tasted bottle to take home
  • Ask staff for pairing suggestions anytime
  • Build-your-own Boar's Head charcuterie boards to complement your tasting
Guests relaxing and enjoying wine at Wine Therapy

Common Questions

Good to Know Before You Visit

Do I need a reservation?

Nope — walk right in. We welcome walk-ins any time during our hours. For large groups or private events, we do recommend reaching out in advance.

Is there a minimum purchase?

No minimum required. Load as little or as much as you'd like onto your card. Unused balance is always refunded at checkout.

What if I don't know anything about wine?

Perfect — that's exactly who we built this for. There's no wrong answer here. Taste what sounds interesting and see what you like.

Can I buy bottles to take home?

Absolutely. Any wine you taste is also available to purchase as a full bottle from our retail shop to enjoy at home or at the beach.

Can I bring children and animals?

Wine Therapy is a kid and animal friendly establishment. Only guests 21 and older will be served alcoholic beverages.

Do you offer food?

We're a Boar's Head partner with a build-your-own charcuterie setup — premium salamis and cured meats, cheeses, dips, jams, and crackers, plus wooden boards and knives so you can assemble your own. Full meals are not served, but the boards are perfect alongside your pours.

Ready to Taste Something New?

Walk in any time during our hours. No reservations, no pretension.

Get Directions & Hours Explore the Wine Selection